Passion & Curiosity

• What’s something you can talk about for hours without getting bored?

• What topics do you always bring up with friends, even if they didn’t ask?

• What types of content do you binge the most (YouTube, podcasts, books)?

• What rabbit holes do you fall down online?

Experience & Competence

• What do people come to you for advice on?

• What have you already spent 100+ hours doing, learning, or practicing?

• What are you good at, even if you don’t give yourself credit?

• What skills or knowledge do you have that most people find confusing or hard?

Energy & Motivation

• What excites you so much that it makes you want to get out of bed early?

• What would you do for free just because you enjoy it?

• When do you feel most alive or “in flow”?

Impact & Resonance

• What transformation have you gone through that others might want help with?

• What problem do you feel called to solve for others?

• What belief, message, or truth do you want more people to understand?

These questions often converge on a central theme. If you're torn between a few things, look for overlap between:

1. What you're obsessed with:

2. What you're skilled at:

3. What the world (or your audience) needs or wants:

Your Story – Who You Are

Background. Write a short paragraph about your background and upbringing.

Life-Defining Experiences. What are 3 key life experiences that shaped you?

Biggest Obstacle. What’s the biggest challenge you’ve overcome, and what did it teach you?

Mentors / Inspirations. List 2-3 people who have influenced you the most.

Standout Skills. What 3-5 skills have you developed over time?

Passions Outside Your Niche. What do you love doing outside of your main work?

Pivotal Moment. Define one major turning point in your journey that led you here.

Cultural Influence. How has your environment, background, or upbringing shaped your mindset?

Personal Values. Write down your core beliefs and values in one sentence.

What Makes You Memorable

Personal Philosophy. What is your core personal philosophy or mantra? (1 sentence)

Daily Habits. What 2-3 small habits or rituals define your daily routine?

Unexpected Skill/Hobby. What is one unexpected skill or hobby you can share to make you more valuable?

Goals. One short-term business goal: 100k followers in 3 months. One long-term business goal: successful and thriving personal brand

Your Differentiator How do you innovate or stand out against the rest? (What do you do differently?)

CHAT GPT Prompt:

Copy and paste the questions and answers into CHAT GPT and ask:

"Can you review the following USP document. Please provide:

1. A short, precise bullet point list of areas that need improvement or are missing to enhance my chances to getting a job onboard a super yacht.

2. A short, precise bullet point list of the most unique skills, experiences, angles, traits or characteristics we can highlight in our CV to stand out against other yacht crew and appeal to the hiring department of a super yacht.